Branding
Naming
Positioning
Propositions
Change Management
Team Development
Organisational Design
Commercial Development
Income GenerationStrategy Refinement
Strategy Development
Reframing
Campaign Concepts
Idea Packaging
Brand Stories
Brand Copywriting
Digital Asset Management
Intellectual Property
Copyright
Brand Imagery
World Building
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Hone the idea.
Hone the strategy.
Package your brand story.
A strategic marketing approach to developing your brand as an IP.
“Adam brings a strong strategic angle to any team he is working with, helping to draw back from the detail and focus the organisation on its business aims. ”
— Helen Nakhwa, Finance Director, Leeds Playhouse
Strategic advice to the Creative Industries, Cultural Sector, Film, TV, Gaming, Publishing, Museums, Galleries and Heritage.
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by Adam Lumb
A unique strategic consultancy from Adam Lumb FCIM
Uniquely joining up brand and IP management with strategic marketing, business planning and staff culture to grow your arts business and protect the value of what you’ve built.
Grow your income and your audience.
Draw back from the details to clarify the problem and find solutions.
Develop what you offer and protect the value of artistic work.
Connect with staff and audiences in creative ways.
Prefer more embedded support? Please see Fractional CMO and Brand Director services.
